Everyone checks their email, at least once if not multiple times a day. If we’re being honest, most of even have our phones set up to notify us every time a new message makes its way to our inbox. This is why it’s always surprising when we hear a business say that they don’t think email is relevant today as a means of marketing their brand and reaching out to customers. In fact, the exact opposite is true.
Email marketing is more valuable today than ever, and it isn’t going anywhere. When asked, 73% of millennials – who currently make up a huge portion of the consumer market – identify email as their preferred means of business communication.
This means one thing – businesses of all sizes need email marketing as part of their overall strategy for growing their brand. At BeeSmart Social Media we can help you accomplish your email marketing goals.